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A cure for the common job title
Manager of this, vice president of that -- yawn. A maker of business cards spots a spate of colorful monikers like Sales Ninja, Web Kahuna, and Head Cheese. By Anne Fisher
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Why you should bother to build a personal brand
Building a personal brand is not about ego or vanity, one expert explains.
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Packaging the boss
There are employees, customers, investors, analysts, activists, regulators, and, of course, the media to please. Luckily, there's help. While support staffs and functions vary widely at each company,...
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Developing a personal brand is overrated
This post is in partnership with Entrepreneur. The article below was originally published at Entrepreneur.com. By Eric M. Ruiz, ENTREPRENEUR In his recent book, Growth Hacker Marketing, Ryan Holiday...
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